How do you know if the iPad is successful? Do you see if everyone in your neighborhood has one? Refer to press releases like a gadget journalist would? Be Steve Jobs and see you have extra cash in the iBank?
None of the above actually.
You’ll have to be Best Buy CEO, Brian Dun, and say that the iPad “had cannibalized sales from laptop PCs by as much as 50%.” While that is a freakishly insane number, and it very well may be, since iPads are not available at all Best Buys yet, although BBY is planning to offer one of the hottest gadgets of the season on all of its stores on September 26th.
Update: What actually is going on here, as according to BestBuy themselves is that:
“The paraphrase that was used in the WSJ wasn’t really an accurate reflection of what Brian said to the reporter.
What Best Buy CEO Brian Dunn said was that we had no firm numbers, but that we speculated there was some replacement of netbooks by iPads going on. We did not provide specifics because we do not presently have the hard numbers on which to base those specifics.”
Whew. For a minute there I was willing to rename “LaptopMemo” to “iPadMemo”.
Thank goodness that didn’t happen.