It may be a pop-up store, but it’s totally Intel, and that means it bound for some sort of regional success. Taking cues from Apple, Google, and Microsoft, all of whom which Intel works with, several new pop-up stores will be created, starting in the NoLita area of New York City on November 23rd, to not only educate the masses about new Intel products and technology, but also a fantastic means of converging many technology-avid people in one spot. Also, free coffee everyday and movie screenings on Fridays. Each pop-up store remains until January 25, 2014.
Should be enough to encourage people to walk in, no?